The Kisai Blade Watch from TokyoFlash is an aviation inspired LED watch. The front of the watch is modeled after a jet engine turbine and uses some clever LED tricks to display the time. Most folks won't know how to tell the time with this watch until they know how it works, then it is a piece of cake. Video of the Kisai Blade Watch ($169) after the break.
Of if you just want to draw some attention to your new watch you can turn on the animation mode. This mode will have the LED blades light up in a rotating fashion every 15 minutes between the hours of 6PM and Midnight. The watch charges off of a standard USB port and will last for about a month at a time.