Typically wind turbines are like giant fans that spin in the wind to create electrical energy. This new style of wind turbine, the Vortex Bladeless, is just a vertical pole that captures energy from what is known as vorticity. Huh? Apparently that is the aerodynamic effect that causes spinning vortices or whirlpools of wind. This vertical pole of a wind turbine then uses magnets acting as a nonelectrical motor to capture the energy.
While the Vortex Bladeless is 30% less efficient at capturing energy than the bladed versions they can pack more into a typical wind site. In other words, they can gain about 40% more energy from a given area.